Email Series: Digital Marketing for Salon Business

Email 1 

Subject: Take your Salon to the next level with SMM

Let’s start with one simple fact: your business needs a social media presence.

It doesn’t matter if you run a small local salon or a big beauty parlor. 

Social media should be an essential part of your business marketing strategy if you want to increase your customer base.

Why do you think brands like “The Roose & Spa” have so many loyal customers and remain an authority in the beauty business? It’s simple; they embrace digital marketing 

Now, my question is: what are you doing differently to increase your sales and brand awareness?

Don’t sit comfortably waiting for customers to come, instead, go to where they are and patronize them to come to your shop. 

People are always on social media finding deals and searching for a new salon they can patronize, but how can they find yours when you are not present. 

Good News: We can help you achieve your online marketing goals, even if you’ve never heard of internet marketing before. 

With just a Facebook fan page, we can set you up on organic social media marketing and increase your sales even in a recession. 

Starting at $11, we’ll handle the technical aspect of your marketing and make your business soar. Click here <link> to see a demo. 

You have no reason to be stagnant, especially when your competitors are making the best use of the digital space

Consult us today and let’s discuss how to get you started. 

To learn more, visit<link? 

 

To your success,

Arnold

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Email 2 

Subject: You Don’t Need a Digital Marketing Skill to Drive Customer from Social Media

No controversy, digital marketing is becoming an essential marketing technique for businesses; whether it is on a large scale, medium or small scale.

As a salon owner or hair stylist, you need to embrace this marketing log culture because the industry is getting saturated. 

Without online marketing, competing in the market is now being tough.

With the help of Digital Marketing, you can create awareness of the business by focusing on Services, Product, and Promotion. 

Applying the different digital marketing strategies on salon businesses help to stand out from the competition. It also helps to increase online booking.

Amazingly, you don’t have to be a digital marketing expert to achieve your online marketing goal, in fact all you need is a Facebook Fan Page, and we will cover the rest for you. 

Yes, for just $11 we’ll give you all the technical support you need to drive customers and increase your brand awareness. 

Would you like to get started? Request a live demo here <link> 

Best regards, 

Arnold

 

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Email 3 

Subject: Are you Using Social Media To your Advantage?

In my last email, I discussed the importance of social media to your salon business. If you missed it, kindly search for it and read it again. Today, I will shed light on how you can use social media to your advantage. 

Social media, such as Facebook, Pinterest and Instagram, are becoming crucial for business and can be used to promote your salon business.

People are searching all the time to find the right quality service providers and social media is a great way to spread brand awareness about your salon, the services offered, and communicate with your potential customers.

Know this; the more people engage with you on social media, the more they are likely to patronize your shop.

Create Facebook, Pinterest and Instagram accounts, add posts then BOOM! Business starts growing. 

Although it requires a professional touch especially if you need loyal customers and not just mere followers, and that is why (Company Name) is created. 

Our team of expertise are trained to help you grow your brand via social media marketing without you raising a finger. 

All you need to get started is a Facebook fan page and $11/day service charge. What an incredible offer to take your business viral. 

Don’t take my word for it. See the demo for yourself here <link>

In my next mail, I will be disclosing a powerful social media technique you can use to enhance your business.

Talk Soon, 

Arnold

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Email 4

Subject: Your Salon need this Social Media Marketing Technique

Posting photos on social media is a great way to showcase your team’s skills and get new clients in the door.

But you need to understand that they must not be just any picture. You have to post high-quality photos and content that will validate your experience within your industry.

Also, setting up a daily or weekly social media to-do list is a great way to stay organized and on task with getting those posts up.

Here are some ideas for photos your salon or spa can post on social media:

  • Before and after images of clients
  • Photos of the interior of your salon or spa
  • Photos of your stylists, technicians, estheticians, etc. (you can feature a new employee each week)
  • Products or sale items
  • Gift baskets during holidays
  • Quick tutorial videos (how to curl your hair using a flat iron, etc.)

Lastly, don’t forget to use local hashtags. 

Ensure you add trendy and relevant hashtags that are within your neighbourhood, then sit down and watch the magic. 

However, if you can not go too technical, we can assign a team of experts to help you out for just $11/day. 

No doubt, working with us will be one of your best decisions because it will catapult your social media audience to the very top. 

Would you like to see a demo? It’s right here

Warm regards, 

Arnold

 

 

 

Email 5 

 

Subject:

 

Understand this; A great brand is built over time and requires great intention.

 

From your business name, logo and tagline to your products and services, consistency is key. 

 

You have to be strategic about how you represent your business in all aspects, right from the moment your customers meet your business online to the moment they walk through your door.

 

Here are some quick tips to help with your salon’s digital marketing:

 

  • Allow clients to book appointments online. This makes it easy for a consumer who is researching your business to choose you over your competition. (Who uses a phone to call people anymore, anyway?)

 

  • List pricing and services on your website. If you list these in the content of your site, you’ll give those browsing consumers a good idea of how much they are going to pay, and that content can help your local search ranking!

 

  • Invest in local search marketing. The salon/spa industries are competitive, so you’ll need to make sure your online presence is squeaky clean.

 

  • Try social media advertising. Facebook and Instagram ads with location-specific (and demographic) targeting are a great way to put your salon in front of local audience who have never heard of your business or are still on the fence about trying you.

 

  • Pair those ads with a landing page or discount, and you’ll improve your chances of bringing in even more customers.

 

However, you don’t have to be a nerd if you are not one. (Company Name) have you covered. 

 

For just $11/day, we can take your salon to the next level through social media marketing. 

 

P.S. We will be attending to just 15 business owners today till the rest of the month, and we have a long queue waiting.

 

If you truly aspire for your business growth, this is your best shot!

 

To learn more, check out the demo here. 

 

To your success, 

Arnold